Yokway introduces Video Reviews (using Seesmic)

Yokway is introducing video reviews this week. When you are posting a review or commenting on one, you can now leave a short video clip. I am usually a little skeptical about video because of how hard it is to scan but it works really well in the context of “circle of friends”. Here is an example.

(Kudos to the Yokway team for iterating fast. The more I use Yokway and the more I am convinced that the the concept of shorter reviews targeted at a circle of friends has a lot of legs and could be a great extension to yelp).

Author: @feedly

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