What feeds them? Tina Roth Eisenberg (aka Swissmiss), blogger and designer.


Who are you and what is your blog about?

My name is Tina Roth Eisenberg but most people call me Swissmiss, which is the name of my design blog and my Twitter handle. My blog started out of the desire of wanting to create a personal visual archive of all the inspiring and helpful things I would find on my daily internet adventures. This was in 2005, in the days before Tumblr and Pinterest, where visual blogging wasn’t established yet. On my site you can find anything from beautifully designed furniture, to art, to kids toys, to quotes that inspire or videos that made me laugh. If I find something particularly beautiful, practical or inspiring, chances are I want to share it with my readers.

But my blog is just a small portion of what I do. After arriving in NYC in 1999 I worked in various prominent design firms to then start my own graphic design studio in 2006. In 2010 I decided to take a client sabbatical to focus on my various (fulfilling) side projects. This hiatus has since been extended indefinitely and I now run four businesses out of DUMBO, Brooklyn. With the help of my amazing team, I run a collaborative workspace called Studiomates, organize a global, monthly lecture series called CreativeMornings, I am the inventor of the to-do app TeuxDeux and just recently changed the world of temporary tattoos with my latest project Tattly.

What do you use feedly for?

I follow a rather large (unhealthy?) amount of websites. Feedly helps me feel organized and save time when sifting through hundreds and hundreds of posts every day. Feedly makes this process not only effective but also a true visual pleasure. I am a web designer by trade, with a minimal Swiss aesthetic, and I can wholeheartedly say that no other service comes close to Feedly’s high visual standards. I especially love to use the Cards view on my desktop to see what peeks my interest, and I ‘save’ the ones that I plan to then share on my blog.

Do you have any tips you would like to share with the feedly community?

If you add too many sites to your feedly you can get really quickly overwhelmed. The solution I found is that I try to a) organize my feeds meticulously and b) delete a feed if it is lacking in quality posts. Also, I created a category called “Testrun” where I organize feeds I just discovered. After having read them for a couple of days I decide if I should remove them or if I should add them to one of my main feedly categories.

What are your 5 favorite feeds?

Brain Pickings — Subscribe
Organized Wonder — Subscribe
Michael Galpert — Subscribe
iGNANT — Subscribe
But does it float — Subscribe

If you too want to share to the feedly community how you feed your mind please reach out to Arthur at arthur@feedly.com

Author: @feedly

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18 thoughts on “What feeds them? Tina Roth Eisenberg (aka Swissmiss), blogger and designer.”

  1. My comment is not about the article itself, but about my experience reading in on Android…

    I wanted to subscribe to a couple of the feeds mentioned so I tapped on the “subscribe” link. I was taken to a page that sugested I install Feedly… So I opened the page in Chrome and tried again – same result.

    Is Feedly integration with Android generally broken or is it just mine?

    1. I guess I should state the obvious – I was reading the original article in Feedly…

  2. Thank you for putting again the green icon in chrome extension ! The grey version was so sad …

  3. Tina, thanks for sharing your Feedly experience, and your 5 favorite feeds. That made me think about the following…

    If Feedly would have a feature whereby users get an option to make their feed list public, and the database of these feed lists would be searchable, we would get a rich pool of interesting feeds to explore. For example, we could discover interesting new content by searching for a particular feed we know, and then see which others feeds are being read by people who read that feed. We would get a ‘you might also like.’ content discovery feature similar to what we see on music platforms or e-commerce sites.

  4. Thanks for finally talking about > What feeds them? Tina Roth Eisenberg (aka Swissmiss), blogger and designer. | Building Feedly < Liked it!

  5. Recently moved to freedly today ! Its awesome may be better than G-reader Feature wise.
    Lets see when and how easily publisher can monetize there freedly feed, It will boom reader if this woyld be possible.

  6. Before Google Reader retired (maybe a month before that) I gave feedly a try. I am so happy I found it. I haven’t looked back since. I am an organized person, so feedly gave me this option while still preserving the beauty.

    I just hope we don’t get ads cramping my feed on my iphone. Not now, not ever. Please, pretty please.

    Thank you,
    -A very happy user

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